1D0-623 Social Media Strategist Questions and Answers

Questions 4

Kameron is assigned to minimize the vulnerabilities in his company's social media communications and online chatting features His company is launching a new product Information about the new product has been leaked to the public, ahead of schedule To mitigate the situation. Kameron first focused on redefining who has access to new product information What would be the next area to improve?

Options:

Update computers to eliminate system vulnerabilities and to prevent theft of intellectual property.

Provide training for all employees in the company regarding legal and regulatory compliance

Eliminate ambiguous policies and inconsistent procedures for the roles with access to the new product information

Implement regular reviews ofoutbound communications

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Questions 5

A marketing team has received a report that identifies several target audiences. They develop a plan to offer new products to the audiences based on the data in the report. What stage of social media mining is this?

Options:

Target data preprocessing

Evaluation and interpretation

Data transformation

Data mining and patterning

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Questions 6

Sam, the CEO of a clothing company, is very vocal on political topics and expresses his opinions on the company Twitter account. What are the most likely risks due to this behavior?

Options:

Theft of intellectual property and cybercrime

Financial loss and corporate identify theft.

Reputation damage and financial loss

Reputation damage and cybercrime.

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Questions 7

A game development company wants to create a new action adventure game. They already have an established online presence that includes many players of their existing games . They ask the players for ideas and scenarios for the new game. What stage of social community building is this?

Options:

Creation

Growth

Leverage

cultivation

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Questions 8

Drew is managing a social media advertising campaign. He has selected a popular social site. The site has a flat membership fee, plus a pay per-click fee. Drew will also be outsourcing the graphical design of the ads. What information do you need to calculate the cost-per-click of the campaign?